I was heavily involved the biggest K-Pop concert in Frankfurt. Designing the brand identity, website, social media campaign, VIP lanyard, concert merchandise and screen graphics.

Kpop Flex was the largest k-pop festival ever held at the Deutsche Bank Park Stadium in Frankfurt. My role was to ensure the brand was applied consistently across all mediums and channels. Using social media to drive ticket sales and promote merchandise and provide the public with important updates and artist announcements!